Maria Alana Diokno

Maria Alana Diokno

Entertainment veteran with a digital focus. Audience development, social media strategy and original content.



I've spent the past 10+ years immersed in digital technologies and social media, and am currently Director of Audience Development for KQED, which provides public media for Northern California.

Prior to KQED, I was Director of Social Media with Everybody At Once, an organization specializing in directing, educating and implementing audience development and social strategy.

My favorite thing is translating complex ideas into user-friendly actions that make it easier for people to connect over the things they love.



I have contributed audience-building strategy for some well-known entertainment brands including BBC America, CMT, Starz, SundanceTV, WNYC, and for professional sports team AS Roma. 

Prior to working with KQED and Everybody At Once, I was the Editor-in-Chief of My Damn Channel, one of the first online entertainment studios and distributors of premium online video content.